PRECISE – Brand communications for medium-sized companies


TASK

After a change of management at PRECISE, this medium-sized company based in Langenfeld was seeking to present itself in a new light to its customers through an image brochure.


SOLUTION

Communication strategy development

Divine came up with a structured process. From an analysis of the positioning and development of a communication concept through to its implementation. This is how the fundamental cornerstones for the PRECISE image were established and retained. The visual and written content contained in the 20 page image brochure was creatively adapted. At the same time, an e-mail marketing solution was created alongside this for long-term, independent implementation by PRECISE. Divine implemented a suitable tool for this and provided on-site training for employees. 

HIGH VALUE

Consistently Multi Channel Communication

The collaboration resulted in more than just corporate exposure. In this way, a new corporate language and unique visual imagery was transferred to the image brochure with a striking brand image. This image was effectively reinforced through additional long-term e-mail marketing.

‘The Divine team accompanied us on this journey. And they gave us guidance. From an analysis of the current situation through to the new image! We are delighted with the result as it has sharpened PRECISE’s image and brought our specialist audience closer to us’.

Oliver Köhler, CEO at Precise Technologies GmbH


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