September 16, 2014

KENZO-Women love it: the game of seduction

Düsseldorf, 25/08/2014 | KENZO is wrapping all those who want to experience the game of love first hand around its little finger: the new fragrance JEU d’AMOUR leads you into temptation, and like KENZO, represents the essence of the senses and seduction.

Playing, laughing, seducing, provoking, surprising…love is a game of chance; seduction is a pack of cards. Kenzo celebrates this game of seduction with JEU d’AMOUR – an eau de parfum which is like the magical flutter of a woman’s eyelashes. The fragrance was developed by two master perfumers, Daphné Bugey and Christophe Reynaud. The sensually sculptured flacon was created by famous designer, Karim Rashid.

KENZO has seemingly found the key to seduction, and with JEU d’AMOUR, has immortalised a unique olfactory masterpiece. The special value and story of this perfume is conveyed in the folder which BÜRO Divine conceptualised and elaborately produced for KENZO.

The folder, with its rounded corners, resembles a huge playing card; it whets the appetite for the special love story hidden within. A technical production highlight is the embossed heart. Creative director Jens Schöniger explains “the feel, look and promotional concept intertwine ideally in this print product from Büro Divine, allowing readers and viewers of this product to delve into the world of this special perfume!”

Further information regarding this project can gladly be provided by Jens Schöniger, creative director at:

Divine GmbH
Speditionstr. 15a
D-40221 Düsseldorf
T__ +49 211 310 6808
F__ +49 211 310 7032
info@divine.de


September 3, 2012

The Wildpark fundraising campaign

The Wildpark in Düsseldorf have found new friends. There is nothing new about that because the park is admired by all visitors of every age, since its founding in 1927.

Nevertheless the park could be more attractive. The costs to expand just a part of the park are valued at about 750.000 €. The expansion shall include a new area for raccoons and a new construction for otter. The Eurasian otter (Lutra lutra) shall become the new appealing figure of the park.

BD create the corporate design for this Wildpark and developed a communication and fundraising strategy, with which the aim to become more attractive for the people shall be reached.


März 27, 2012

The new News App for Deutsche Welle

We just created the new iPhone/iPad App for the German outland broadcast for Deutsche Welle. The “DW App” gives user the possibility to pursue the TV program of the DW Live stream, whether on the Smartphone or Tablet. The free App is already available for iOS-devices (iPhone, iPad, iPod touch) disposable and will be also provided for Android-products very soon.

Besides the Live stream function for six different transceiver tracks the App also offers mobile access to the latest news together with audio- video and photo galleries.All content will be updated automatically and are available in different languages like German, English, Russian, Arabic and Farsi. It is planned that there will be expanded to al 30 languages of DW.

The free DW App is available in the Apple-Store and will also be obtainable in the Android-Store very soon. As Universal App it is also with Smartphones as well as with Tablet-PC’s usable.