News

September 3, 2012

The Wildpark fundraising campaign

The Wildpark in Düsseldorf have found new friends. There is nothing new about that because the park is admired by all visitors of every age, since its founding in 1927.

Nevertheless the park could be more attractive. The costs to expand just a part of the park are valued at about 750.000 €. The expansion shall include a new area for raccoons and a new construction for otter. The Eurasian otter (Lutra lutra) shall become the new appealing figure of the park.

BD create the corporate design for this Wildpark and developed a communication and fundraising strategy, with which the aim to become more attractive for the people shall be reached.